Events of March 25
All experiences are reserved for professionals in the cultural sector, free* and offered subject to availability.
Registrations subject to moderation.
Professional Trade Show & Innovations 🤝
25.03.25
9:00 a.m. - 6:30 p.m.
Carrousel du Louvre
9:00 a.m. - 6:30 p.m.
Carrousel du Louvre
VISIT TO THE SITEM - INTERNATIONAL FAIR FOR MUSEUMS, CULTURAL AND TOURISM PLACES: EQUIPMENT, PROMOTION & INNOVATION - j
SITEM - International Exhibition of Museums, Cultural and Tourism Venues: Equipment, Promotion & Innovation The foundations of SITEM, as it prepares for its 29th edition, are based on the analysis and understanding of the museum as a whole: its structure, its operation, its specific features, its evolutions. Illustrated by its exhibitors, SITEM presented and analyzed all the major technological phases of museums. Today, digital technology is everywhere, marketing is commonplace, and ticketing is essential. A growing part of their activity is joining the business economy. The creation and development of their own resources is gaining importance. New objectives and actors are emerging. Cross-functionalities are essential. SITEM is, indeed, sensitive to the roles and ongoing interactions that museums establish with their territory. Having become attractive gathering places, they are actors of local sociability, sometimes pushed quite far, to the point of physical and mental health. The SITEM has thus become, perhaps, the only space where public and private professionals from culture, the city, the economy, territories and tourism, meet, understand each other and collaborate. This will be very useful for the times to come.
Thematic Workshops 🚀
25.03.25
9h30-11h45
Musée de l'Armée Hôtel National des Invalides
9h30-11h45
Musée de l'Armée Hôtel National des Invalides
ATELIER DE MÉCÉNAT CULTUREL - PROPOSÉ PAR LE MUSÉE DE L'ARMÉE
Immergez-vous dans l’univers du mécénat culturel lors d’un workshop exclusif au Musée de l’Armée. Accueillis dans les prestigieux salons du Quesnoy, habituellement fermés au public, les participants débuteront cette matinée par un petit-déjeuner et une introduction par le général de corps d’armée Yann Gravêthe, Directeur du Musée de l’Armée.
L'atelier thématique, organisé en collaboration avec la French Heritage Society, abordera les stratégies et enjeux du mécénat culturel à travers table ronde animée par les équipes du Musée. Ce sera l’occasion d’échanger autour des bonnes pratiques et des opportunités du secteur.
La matinée se clôturera par une visite exclusive du nouveau parcours "Les Invalides : entre Histoire et Mémoires", avec un focus particulier sur les pièces restaurées grâce au mécénat.
Expérience réservée aux professionnels du mécénat culturel souhaitant approfondir leurs connaissances et élargir leur réseau.
Exclusive Visits 🏛️
25.03.25
10:30-11:15
Musée du Louvre
10:30-11:15
Musée du Louvre
LOUVRE-COUTURE - A PRIVATE TOUR AT THE HEART OF THE DIALOGUE BETWEEN FASHION AND HERITAGE
On the occasion of Paris Museum Week 2025 , AFROA (French Association of Art Operations Managers) is offering an exclusive private tour of the Louvre-Couture exhibition, in the presence of its co-curator for a quota of 20 professionals.
This exhibition highlights the close links between fashion and the heritage of the Louvre Museum, by revealing works and textile creations that interact across the centuries.
In an exceptional setting, and on a day when the museum is closed to the public, an ultra-restricted group of professionals will have the privilege of exploring this exhibition from a unique perspective, benefiting from privileged access and the expertise of the co-curator.
Thematic Workshops 🚀
25.03.25
4:30 p.m. - 6:00 p.m.
Le Showroom Interactif - Paris
4:30 p.m. - 6:00 p.m.
Le Showroom Interactif - Paris
AI & CULTURE: EMBODIMENT OF AI IN CHARACTERS THAT BRING INTERACTIVE STORIES TO LIFE 1/2 (FR) - SPOON x ENCHANTED TOOLD
As part of Paris Museum Week 2025 , SPooN is exceptionally opening its showroom to 20 professionals. At the crossroads of robotics and animation, SPooN invites you to an interactive workshop in its showroom in Paris to explore how AI, embodied through characters, can transform the cultural experience by unleashing the emotional potential of technology.
Through demonstrations, discussions, and feedback, this workshop highlights new forms of human-machine interaction, exploring how these character interfaces can facilitate access to knowledge, enrich museum narratives, and captivate visitors. The experience will continue with an immersion in the world of MirokaĂŻ, Enchanted Tools' robot characters, illustrating their potential to bring a touch of wonder to cultural and social environments.
Immersive experiences 🤖
25.03.25
7:15 p.m. - 8:05 p.m.
Dôme des Invalides – Entrée Place Vauban
7:15 p.m. - 8:05 p.m.
Dôme des Invalides – Entrée Place Vauban
AURA INVALIDES - AN IMMERSIVE EXPERIENCE UNDER THE DOME 1/2
Immerse yourself in AURA INVALIDES , a multimedia show unique in Europe, at the heart of Paris's most iconic dome. With video mapping, orchestral music, and spectacular lighting effects, rediscover this architectural masterpiece in a new light. A captivating sensory immersion that enhances the DĂ´me des Invalides, from the tomb of Napoleon I to the paintings on the vault, which rises 90 meters high.
This experience is offered by Cultival for 10 professionals.
Cultival positions itself as an expert in cultural and unique outings, but also as a reference in the creation of immersive experiences in prestigious locations - and carried out in partnership with the JeDI association, federating immersive experiences, which supports players in the sector in the development and promotion of new forms of storytelling and cultural mediation.
⚠️ No latecomers allowed.
Immersive experiences 🤖
25.03.25
8:30 p.m. - 9:15 p.m.
Dôme des Invalides – Entrée Place Vauban
8:30 p.m. - 9:15 p.m.
Dôme des Invalides – Entrée Place Vauban
AURA INVALIDES - AN IMMERSIVE EXPERIENCE UNDER THE DOME 2/2
Immerse yourself in AURA INVALIDES , a multimedia show unique in Europe, at the heart of Paris's most iconic dome. With video mapping, orchestral music, and spectacular lighting effects, rediscover this architectural masterpiece in a new light. A captivating sensory immersion that enhances the DĂ´me des Invalides, from the tomb of Napoleon I to the paintings on the vault, which rises 90 meters high.
This experience is offered by Cultival for 10 professionals.
Cultival positions itself as an expert in cultural and unique outings, but also as a reference in the creation of immersive experiences in prestigious locations - and carried out in partnership with the JeDI association, federating immersive experiences, which supports players in the sector in the development and promotion of new forms of storytelling and cultural mediation.
⚠️ No latecomers allowed.